Recruit NI bigdog

Recruit NI

Just the job

Recruit NI is a recruitment website owned by the Belfast Telegraph, but has been overshadowed recently by its sister website, NI Jobfinder.

So, we created a fun, tongue-in-cheek campaign targeting twenty-somethings that were unhappy or bored at work.

Our solution was a simple, yet striking campaign that played on what people do when they’re bored at work. Executions included turning the humble paper clip into an ingenious escape ladder.

Belfast Recruitment NI bigdog
Recruitment NI bigdog

The bold, visual campaign raised a wry smile with anyone who fancied a change of direction at work. With limited budget and production costs, the backlit out of home campaign achieved massive standout on the dull streets of Northern Ireland.

Great work by everyone.

What’s your challenge?

We’re 130 integrated specialists spread across London, Leicester and Norwich.

Get in touch and see how we can help you.

Careers at bigdog